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'Taiwan Excellence Pop-up Store in Thailand' Marks Success with an Expected Revenue of Approximately 35.3 Million Baht from 49 Thai-Taiwanese Business Matching Sessions
Date published 2023-06-25

Taiwan Excellence, the symbol of Taiwan's top quality and most innovative products, proudly celebrates the tremendous success of the "Taiwan Excellence Pop-up Store in Thailand" held recently from June 23rd to the 25th at Central World. The event aimed to illustrate Taiwan's leadership in new technologies and show how cutting-edge and advanced our industries are, while also promoting a range of Taiwan Excellence award-winning products.

The event attracted a large number of tech-savvy individuals, including those seeking a new lifestyle. Attendees had the opportunity to explore a wide selection of state-of-the-art products from Taiwan. Additionally, Thai entrepreneurs actively participated in well-organized business matching sessions and engaged in fruitful one-on-one business talks. The goal being to establish strategic partnerships with leading businesses and manufacturers from Taiwan during the three-day event.

The concept, "Taiwan Excellence Brings a Wonderful Life" highlighted Taiwan’s uniqueness in terms of technology and innovation. The focus was on driving creative changes in society through the use of the latest technologies and innovations that have been meticulously designed and developed based on extensive research and development. The event featured over 29 renowned brands and Taiwanese companies which have received the Taiwan Excellence accolade. The featured products included ICT solutions, advanced electronics, sports and leisure equipment, lifestyle goods, progressive healthcare solutions and environmentally friendly products and solutions related to the Bio, Circular, Green (BCG) economic development model for sustainability.

Visitors and participants had the opportunity to engage in special sub-events and fun activities, including Taiwanese tea workshops, CAGEBOT workshops facilitated by SHA YANG YE, interactive games, and celebrity-led photo shoots. Each exhibition booth showcased Taiwanese products and solutions.

This year's Taiwan Excellence Pop-up Store in Thailand has been a resounding success. It received an overwhelming response, with the event welcoming approximately 4,045 visitors.

Over 20 Thai business people and entrepreneurs participated in the one-on-one business matching program with prominent players across various industries in Taiwan, such as DELTA ELECTRONICS INC., Inventec Appliances Corp., Maktar Inc., MICRO-STAR INTERNATIONAL CO., LTD., and Rice Ear Ltd., took part in the program. The 49 business matching sessions were held and are expected to generate approximately 35.3 million baht in revenue. In summary, the event concluded with remarkable business achievements across the board.

For those who are interested, please join the upcoming event "Taiwan Excellence Pavilion at Taiwan Expo" in Hall 100, BITEC from July 20-22, 2023 (https://thai.taiwanexpoasean.com/en/index.html) to experience the best of Taiwan's innovation and explore even more award-winning products. Stay updated on The Taiwan Excellence TH Facebook page at https://www.facebook.com/TaiwanExcellence.TH. Don't miss out on this exceptional showcase of excellence and technology!

About Taiwan Excellence

The Taiwan Excellence Awards were established in 1993 by the Ministry of Economic Affairs to recognize and celebrate the great achievements of Taiwan's most innovative companies. Each year, eligible candidates go through a rigorous selection process that assesses their products based on four important factors: research and development, design, quality, and marketing. A diverse group of experts carefully selects outstanding brands which excel in sustainability, design, research, and development, identifying exceptional products that embody innovation.

The Taiwan Excellence mark has gained global recognition as a prestigious symbol of quality and design, effectively showcasing Taiwan's impressive product innovation. For more information, please visit www.taiwanexcellence.org

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