Home / Taiwan Excellence Award / Award Winning Products / Product Details
Product Design：
1. Pressing part of innovation with hard handle design is to increase the pressing precision, stability, certainty, and breaking the limits of traditional design and manufacturing.
2. Break through traditional design limitation of tact switch, ultra slim and micro products, enhancing key feature stability of conduction.
3. Central conduction area of housing adopt larger plastic area to make way for design, solve conduction instability resulted from the interference of plastics.
4. Switch body with the mechanism of several touch point, the three touch point design as firm as pyramids, can increase stability while pressing.
5. In order to effectively prevent the switch conduction failure phenomena due to impurities, specifically design cross grooves of housing central contact point to drain impurities, even impurities occur and fall into the trench, no conduction failure will be caused.
Marketing：
1. Products：Small size and light weight is the feature of ultra-thin micro-touch switch. The target customers are mainly using various types of wearable products and precision electronic products.
2. Promotion：Make clients realize features and advantages of products. Advantages of Taiwan automatic productions strengthen client and supplier confidence in the rapid speed and supply.
3. Place：Target regional major clients, through frequent visits and process, seek the opportunity to offer the best services.
4. Price：Realize the market & competitor product spec. and price and client demand to provide the best price and service.
5. Marketing strategy：Targets market section and clients to proceed, aiming clients’ needs to provide relevant parts application, and recommend parts to clients. Major applied market and client stated as follows.
5.1 Headphones: Beats, Audio-Technica, JVC, Monster, JBL, Pioneer, SONY, other clients.
5.2 NB: Compal, Foxconn, DELL, HP, Asus, Acer, Lenovo, other clients.
5.3 Smartphone: Samsung, Asus, Xiaomi, Huawei, other clients.
