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Originally launched in 2011, preceded the ‘trend’ of aero bikes in the peloton. The biggest breakthrough for our REACTO was the launch of version II in 2013, in line with the launch of TEAM LAMPRE MERIDA. The REACTO II was a purebred aero bike particularly aimed at sprinters and breakaway riders.
Thanks to utilising many details we’ve originally developed for our TT-bike WARP TT, the aero-performance was absolutely state of the art. The REACTO II had the 2nd best aero-values at the largest aero-bike wind tunnel test in 2014, initiated by German TOUR-magazine. It also impressed with great head tube stiffness and amazing power transfer.
For the model year 2018, we are introducing the all NEW REACTO III - the lightest, fastest and most comfortable aero road bike in MERIDA’s history. Our development focus was very broad with the intention to improve aerodynamics even further, make the frame lighter without loosing stiffness, offer a disc brake option and besides all this keep the bike easy to maintain and service.
About MERIDA INDUSTRY CO., Ltd.
Founded in 1972, Merida is a well-known high-end bicycle brand and manufacturer from Taiwan. Merida achieved lots of “the first” records over its 40+ years history. For example, the first bicycle company in Taiwan went public(since1992); the first Taiwanese bike manufacturer with ISO certified(since 1996); Merida MTB racing team 6-time ranked the world’s yearly top 1; the first Taiwanese bike brand co-title sponsoring World-Tour road bike race team(2013). Ranked as Best Taiwan Global Brands Top 20 for years, Merida reached its global sales of US$940 million in 2019.
Whenever we create a bike, it means much more than working on a particular project or suspension platform: we tell a story. Because also in 2015, each of our numerous models is packed with thousands of thoughts and ideas, countless discussions and hours of concentration and refinementM
began in 1972. The founding of Merida Industry Co., Ltd., dates back as far as to that year. Equally far back reaches the tradition that we feel obliged to the three Chinese syllables “Me-Ri-Da”. They mean nothing less than each of our bikes has to be an equally beautiful and sustainably valuable bike which carries it’s riders to her/his destinations as pleasantly as possible – in the narrower as well as in the wider literal sense. Many steps lie between then and today. But with each single bike, we once again start with the first step…
MERIDA. MORE BIKE.